Shana is a serial entrepreneur who is passionate about Hartford’s’ potential.

She has 16 years of experience directing a broad range of technology initiatives in the Internet, media, telecom and emergency services industries.

She founded EZBZ in 2011 with the goal of creating an efficient and fair platform which uses innovative technology to connect consumers and local businesses in real time.

Shana is also the founder and CEO of Upward Hartford (www.upwardhartford.com), a 27,000 square feet high tech hub that will open in January 2017 in downtown Hartford CT with a goal of providing an ecosystem for the area's entrepreneurial and startup communities.

Prior to founding EZBZ, she was the founder and CEO of Israel Now, a chain of forty local news websites in Israel which offered comprehensive advertising, marketing and PR solutions for more than 25 thousand local and small businesses in Israel.

Earlier in her career, she was a senior business analyst at HP during which she participated in the NYC Emergency Communication Transformation Program (ECTP) as a liaison to FDNY and developed and implemented AVL, GIS and Automated Triage solutions to improve emergency response in the five boroughs of New York.

Prior, she was a project manager and business analyst at Amdocs where she led the development and implementation of numerous projects for Verizon and SBC (currently AT&T).

In 2015, Shana was honored in the White House by the Sustainable Business Council for her work in sustainable enterprises and for supporting local businesses.

She also frequently mentors startups and entrepreneurs, guiding them through the process and helping them build the best business possible.

Favorite food: Steak.
Favorite musical or play: La Boheme (opera).
Country to visit/want to: Brazil.
How do you take your coffee: Americano.
Best vacation destination: Thailand.
Favorite artist/or type of music:  Jazz and Opera.

Contact Shana at [email protected]